Level: Foundational
Course Intro
External Analysis Course aims to help you better understand and apply various methods. These frameworks are ones that top management consultants use when developing business strategies for corporate clients.
To develop the right strategy for a company, a consultant needs to conduct a comprehensive analysis of the external environment and internal company situation.
Now, the External Analysis Course will focus on the external factors. Additionally, we will cover the most well known frameworks that help you to structure your analysis, These include the PESTEL framework, Porter’s Five Forces Model, or the Industry Life Cycle Model, for instance.
So, let’s dive into it!
What will I learn?
- Learn all about consulting frameworks and how to choose the correct one for a given business situation: As a consultant, clients are ultimately hiring you to solve a problem or a pain point. Frameworks are a tool that consultants use to analyze an issue, structure thinking and to communicate recommendations. They are a blueprint for success. You can take a framework and tailor it to the client's needs. Frameworks give you a starting point and vocabulary that you can use across almost every client project.
Who is this course for?
- Aspiring consultants, who would like to move into consulting and want to learn the fundamental consulting frameworks to get ready for client projects
- Consultants, who enjoy refreshing or amplifying their portfolio of frameworks and analysis models to use for future projects
- Managers, who would like to apply strategy methodologies to their own business and projects or would simply like to get a better understanding of how strategy consultants work
- Strategy enthusiast, who are interested in everything related to strategy and tools to develop these
After this training, you will be able to
- Evaluate different external analysis options
- Apply some of the best known frameworks for external environment analysis
- Recite practical case examples that illustrate your strategy knowledge
- Approach business strategy problems in a structured way
How is this course set up?
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This introduction to strategy frameworks consists of 3 modules. To get warmed up, you will first learn about PESTEL analysis. Next, you will learn about the Porter’s Five Forces. Finally, you will learn about the Industry Life Cycle.
Each module is essential to understanding the fundamentals of these strategy frameworks. Additionally, each module will also walk you through examples of how these frameworks can be applied. You will then have the opportunity to test your knowledge in follow-up quizzes. Next, you will then be able to practice your new skills in downloadable business cases. Finally, you will have access to adaptable templates you can use on client projects.
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Course Transcript
Introduction to Strategy Consulting Bootcamp 1
Welcome to our first introductory course as part of Consultport Academy: our Strategy Consulting Bootcamp.
This course aims to help you better understand and apply the tools and methods that top management consultants use to develop business strategies for their clients.
Before developing the right strategy for any business, typically, a management consultant would initially look into the external environment of an industry and secondly into the internal aspects of a given company itself in order to gain a full understanding of the business context.
In this course, we will cover some of the most well known frameworks that you can use to structure your analysis on the external environment, such as the PESTEL framework, Porter’s Five Forces, or the Industry Life Cycle Model.
The course is practical and interactive.
For each of the different frameworks, we will apply real-life examples, so that you can see their application in practice, you will have the opportunity to test your gained knowledge via quizzes, and we provide additional materials, like practicable PowerPoint templates, that you can use for your own analysis or projects.
So, you may be wondering… is this course right for ME? Well, the answer is yes if you are:
- an Aspiring consultants looking to grow you consultancy method tool kit in order to become a strong strategy consultant
- or you are already working as a consultant, and would like to refresh or amplify their portfolio of frameworks and analysis models that you can use in future client projects.
- or you are a manager who would like to apply strategy methods to your own business and projects or you simply would like to develop a better understand how strategy consultants work
- or finally, if you simply interested in strategy and would like deepen your knowledge
Now that you know this course is for you, you probably want to know what you will get out of this course? Well:
- You will gain an overview of the most relevant external analysis to be done before developing a business strategy, which you will then be able to implement into client projects.
- You will be able to structure your analysis by applying some of the most renowned frameworks used by the top strategy consultants
- And you will have full access to download templates which we have created so that you can easily conduct these analyses yourself for client projects
Sounds exciting?
So, let’s dive into it!
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